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Showing posts from September, 2015

When a Customer becomes a Friend

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As a Restaurant owner its business. As a Chef its about food. Seemingly there would be no room to make friends with your patrons. Seemingly. However,  that is not the case if you want success on both levels. As an owner you must get out onto the floor and get face to face with the patrons. Like politics you have to shake hands , compliment the ladies, and maybe kiss a baby or two. As a chef your food is a vehicle of love,  really. I love to cook. Its a manifestation of my creativity and I love to see the satisfaction on someone's face when they enjoy my creation. That is a transfer of the energy , of the love. This also is a major part of the key to success. I have never in my career heard of a chef that hates to cook succeeding. LOL. The point here is that this business is primarily about connecting with people. The success, really is in getting to know them on a first name basis, and having your place become like a home away from home to them, not necessarily just in dol...

The History of Wrap

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What is a wrap? Where did this wonderous sandwich filled with just about anything come from? And why do we love them so much?  Question to ponder for sure. Let's start with the obvious...what is a wrap?  A wrap is a sandwich made of soft flatbread rolled around a plethora of filling options. Typical flatbreads are wheat-flour tortillas, lavash  ( a soft, thin flatbread popular in the Northern parts of the Middle-East and the Southern parts of the Caucasus). In the same family as the pita, which is more of a pocket, the wrap is a wider diameter sometimes up to a foot wide and is folded and rolled to hold its contents into place. The base of your wrap is always some kind of meat, poultry or fish served hot or cold. Combined with any number of sauces and condiments and some variation of vegetables. Of course if you are a vegetarian the wrap can be filled in total with vegetables and still be a very pleasurable eating experience.    AS told by wikipedia : A...